32 points
It used to be the case in the UK (and maybe still is) that you couldn’t mark something on sale unless it had actually been listed at a higher price for however long. I assume that that kind of consumer law doesn’t exist in freedom land.
24 points
11 points
2 points
*
I think it is against the law, but I’ve seen places get around it by featuring/highlighting the price in “sale colors” but not putting the words “sale” on it and not actually showing an original price. This happens in both the sale ad (they present it with a current price, all big and flashy, but not technically say it’s on sale) and also on the shelves.
