The problem with Vegemite isn’t the Vegemite; it’s Americans coming over and treating it like Nutella, slathering it on an inch thick.
Vegemite is basically concentrated umami. You want a little bit on your toast. Ideally you put it under toasted cheese, or a poached egg.
Thin layer of margarine, thin layer of vegemite, thin slices of cucumber, and then thin slices of tomato. Black pepper to season. :chefs-kiss:
I will not have black gold defamed on my funny liberal website
what does it actually taste like?
It’s got some veggies in it, maybe some kind of herbs idk.
It’s mostly overpowering yeasty goodness.
Although they’re both disgusting black goo made with yeast, Marmite and Vegemite are two different things.
He just smiled and gave me a vegemite sandwich
can’t wait for the Socialist Republic of Australia so this can be the national anthem :party-parrot:
reminder of the time they tried to do a new coke sort of thing with vegemite, and they crowdsourced a new name for it and the marketing department picked their favourite, and after all that money and effort they went with “iSnack 2.0”
i think it was on the shelves for like two weeks because nobody with any self-respect would ever be seen buying something with a name so aggressively terrible, and also it was vegemite with cheese in it which is just a fucking awful idea anyway
iSnack 2.0 was marketing genius though, just shitty enough to get everyone talking about it for free – every daytime talk show, every commercial drivetime radio show were constantly talking about it
they just rebranded it to Cheesybite once that hype died down and you can still get it
yeah i definitely wouldnt discount this as a possibility, but if it was truly a successful cynical ploy in this way, would they have changed the name so soon? seems to defeat the purpose of creating all this publicity around a specific and memorably-terrible product name if you just throw it away by renaming so soon. if it was really a success in a theres-no-such-thing-as-bad-publicity sense and was actually getting people to buy the stuff, i feel like they would have leaned into it instead
could be wrong but my feeling is that this was a legitimate fuckup and that all the talkshow discussion didnt translate to actual sales